# Eve Store Disappointing

**URL:** <https://forums.eveonline.com/t/eve-store-disappointing/70425>\
**Category:** General Discussion\
**Created:** [April 18, 2018, 5:28am UTC](https://forums.eveonline.com/t/eve-store-disappointing/70425 "2018-04-18T05:28:49Z")\
**Posts on this page:** 1\
**Showing post:** 4

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**Author:** ![Dyver\_Phycad](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/dyver_phycad/32/358575_2.png) [@Dyver\_Phycad](https://forums.eveonline.com/u/Dyver_Phycad)\
**Post date:** [April 18, 2018, 6:02am UTC](https://forums.eveonline.com/t/eve-store-disappointing/70425/4 "2018-04-18T06:02:42Z")

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> [@Dev blog: Calling All EVE Online Designers - Fanfest 2018 Mouse mat Design Contest](https://forums.eveonline.com/t/dev-blog-calling-all-eve-online-designers-fanfest-2018-mouse-mat-design-contest/54703/30):
>
> Simple explanation is that it wouldn’t be economical with the amounts of merch we’re moving. We used to run the store ourselves way back in the day and then we had the stock in Iceland, so we were shipping across the Atlantic both ways. Then we tried running it from our Atlanta office for a while and both those options ran at a loss. Our main goal with merch sales isn’t profit because even if EVE is the best game ever…not everyone knows that so it’s a niche operation to run a store with EVE me…

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