# This in-game advertisement is shameful, CCP **URL:** \ **Category:** General Discussion\ **Created:** [June 22, 2021, 4:06pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303 "2021-06-22T16:06:13Z")\ **Posts on this page:** 20\ **Page:** 7
**Author:** ![Xeux](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/xeux/32/428022_2.png) [@Xeux](https://forums.eveonline.com/u/Xeux)\ **Post date:** [June 24, 2021, 4:41pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/153 "2021-06-24T16:41:23Z")
If you couldn’t be around at the start, at least you can be around at the end! ---
**Author:** ![Nana\_Skalski](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/nana_skalski/32/489985_2.png) [@Nana\_Skalski](https://forums.eveonline.com/u/Nana_Skalski)\ **Post date:** [June 24, 2021, 5:31pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/154 "2021-06-24T17:31:44Z")
> [@Kimsemus](#): > > This is nonsense. What exactly? > [@Kimsemus](#): > > contextualizing monetary purchases around someone’s _first_ loss as a brand new player. This is not nonsense. Its exactly what people will be seeing and what they will remember. Nobody have to buy anything anyway, that moment, but its the best moment, reaching to a player in need. These bucks are losing the value each day, better spend them now. > [@Kimsemus](#): > > PLEXing is absolutely _not_ how most players acquire those ships I never wrote that it is the case that most of them buy them for PLEX. But, I wonder how you make a lot of ISK as a new player? It is different that when you know a lot, judging from my experience. ---
**Author:** ![Ashterothi](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/ashterothi/32/459299_2.png) [@Ashterothi](https://forums.eveonline.com/u/Ashterothi)\ **Post date:** [June 24, 2021, 5:33pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/155 "2021-06-24T17:33:09Z")
I discussed this yesterday on my show and posted that as a highlight on my Youtube. [![](https://global.discourse-cdn.com/eveonline/original/4X/5/5/8/55865583c78e452ee8d60e096fce874d5bb564ce.jpeg ""Death Popup" Hot Take") ](https://www.youtube.com/watch?v=2f6lp_mYxQA) ---
**Author:** ![Nana\_Skalski](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/nana_skalski/32/489985_2.png) [@Nana\_Skalski](https://forums.eveonline.com/u/Nana_Skalski)\ **Post date:** [June 24, 2021, 5:37pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/156 "2021-06-24T17:37:56Z")
And the effect of this discussion will be the same as all those threads that were bashing CCP for introducing gambling. No effect. People will make memes, laugh for few weeks, and then CCP will see more bucks in the bank. ---
**Author:** ![Hadrian\_Tobran](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/hadrian_tobran/32/373681_2.png) [@Hadrian\_Tobran](https://forums.eveonline.com/u/Hadrian_Tobran)\ **Post date:** [June 24, 2021, 5:43pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/157 "2021-06-24T17:43:47Z")
You’re by far the most disgusting shill I’ve seen on the forums yet. ---
**Author:** ![Nana\_Skalski](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/nana_skalski/32/489985_2.png) [@Nana\_Skalski](https://forums.eveonline.com/u/Nana_Skalski)\ **Post date:** [June 24, 2021, 5:45pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/158 "2021-06-24T17:45:29Z")
Remember, this: [![](https://global.discourse-cdn.com/eveonline/original/4X/d/c/d/dcd02f0ef97d95f51a22647959042c7dfb3324aa.jpeg) ](https://st.depositphotos.com/1020341/2511/i/950/depositphotos_25110539-stock-photo-human-face-with-money-texture.jpg) is worthless. What counts is revenge. Meanwhile at CCP: ![](https://global.discourse-cdn.com/eveonline/original/4X/c/7/2/c72532c31baea630ef1fd75143cb857622e64565.png) EVIL? Or just business as usual? ---
**Author:** ![Xeux](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/xeux/32/428022_2.png) [@Xeux](https://forums.eveonline.com/u/Xeux)\ **Post date:** [June 24, 2021, 6:08pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/159 "2021-06-24T18:08:31Z")
CCP right now: Hurry up, get the money! ![](https://global.discourse-cdn.com/eveonline/original/4X/1/2/3/1235c75bb993ea84f914152a47ebfa3b14e174ed.gif) ---
**Author:** ![Havija\_Neis](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/havija_neis/32/278665_2.png) [@Havija\_Neis](https://forums.eveonline.com/u/Havija_Neis)\ **Post date:** [June 24, 2021, 6:27pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/160 "2021-06-24T18:27:46Z")
Honestly so disappointed in this ad. It’s so scummy. Have fun losing my two subs CCP. You’re so out of touch with the game you will lose money instead of gain by this ■■■■. Peace out ✌ ---
**Author:** ![Mr\_Epeen](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/mr_epeen/32/373308_2.png) [@Mr\_Epeen](https://forums.eveonline.com/u/Mr_Epeen)\ **Post date:** [June 24, 2021, 7:14pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/161 "2021-06-24T19:14:24Z")
> [@Havija\_Neis](#): > > Peace out Until the next thing to to rage over. Because there’s always something. And there’s always some guy whose first post on the forum is a declaration of dumping his X number of subs over it. Mr Epeen 🕶 ---
**Author:** ![DeMichael\_Crimson](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/demichael_crimson/32/514115_2.png) [@DeMichael\_Crimson](https://forums.eveonline.com/u/DeMichael_Crimson)\ **Post date:** [June 25, 2021, 2:36am UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/162 "2021-06-25T02:36:20Z")
The most important thing to remember: “When they tell you not to panic, that’s when you run!” ---
**Author:** ![MB\_ThePhotographer](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/mb_thephotographer/32/373722_2.png) [@MB\_ThePhotographer](https://forums.eveonline.com/u/MB_ThePhotographer)\ **Post date:** [June 25, 2021, 3:03am UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/163 "2021-06-25T03:03:52Z")
We were lucky when I 1st joined and only had 1 member who deserted his post… ---
**Author:** ![eEeEeeeEeeeeEeeE](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/eeeeeeeeeeeeeeee/32/268419_2.png) [@eEeEeeeEeeeeEeeE](https://forums.eveonline.com/u/eEeEeeeEeeeeEeeE)\ **Post date:** [June 25, 2021, 7:46pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/164 "2021-06-25T19:46:04Z")
_capsule ejected_ **"Lost your ship? No problem!** **Losing your first ship is just the beginning - it’s an initiation every pilot goes through.** **Recover your loss & get revenge!** **110 PLEX to exchange for millions of ISK** **Spend ISK on ships, weapons & more** **Come back stronger & better!** **€4.99 BUY"** maybe if there wasnt a popup the new guys could have a chance to save their pod ---
**Author:** ![Uriel\_the\_Flame](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/uriel_the_flame/32/490165_2.png) [@Uriel\_the\_Flame](https://forums.eveonline.com/u/Uriel_the_Flame)\ **Post date:** [June 25, 2021, 8:32pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/165 "2021-06-25T20:32:30Z")
Buy the latest EVE Online Ad Blocker for only $5.99 or equivalent PLEX 💳 per month in a New Eden Store near you. 😉 ---
**Author:** ![Xeux](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/xeux/32/428022_2.png) [@Xeux](https://forums.eveonline.com/u/Xeux)\ **Post date:** [June 25, 2021, 8:38pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/166 "2021-06-25T20:38:13Z")
The ad blocker would be released without testing and would be very buggy. Most of the ads would still get through. CCP ought to use in-game billboards to try to sell the booster packs. ---
**Author:** ![Elsebeth\_Rhiannon](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/elsebeth_rhiannon/32/418836_2.png) [@Elsebeth\_Rhiannon](https://forums.eveonline.com/u/Elsebeth_Rhiannon)\ **Post date:** [June 26, 2021, 7:26am UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/167 "2021-06-26T07:26:00Z")
No, the problem is not people misinterpreted the deal. The problem is marketing _of buying PLEX to sell for isk_ as the solution of someone’s first loss sets the tone for EVE for them. It’s an attempt from CCP to set buying isk as the _standard_ solution for loss - effectively marketing it as p2w. Marketing, especially marketing targeted to new players, should be about selling them “the vision” of EVE. A lot of people don’t feel this is the vision they subscribed for. ---
**Author:** ![Ember\_Fireheart](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/ember_fireheart/32/278556_2.png) [@Ember\_Fireheart](https://forums.eveonline.com/u/Ember_Fireheart)\ **Post date:** [June 26, 2021, 7:52am UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/168 "2021-06-26T07:52:48Z")
Who the hell would wan’t to play a game where it screams to you that you are loosing money, we play games to get away from real life. Already extracted 120mil of sp and gave away all my isk ■■■■ this game. ---
**Author:** ![Ashterothi](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/ashterothi/32/459299_2.png) [@Ashterothi](https://forums.eveonline.com/u/Ashterothi)\ **Post date:** [June 26, 2021, 8:02am UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/169 "2021-06-26T08:02:13Z")
I agree, I said that as one of the two major issues people have brought up so far. By far it is more a missed opportunity. They could have sent people to the Acadamy, they could have helped them understand what to do next, instead, they sold them a way to get isk fast, but bill it as if it _was_ pay to win. To me it isn’t so much skeezy as just a horribly missed opertunity. ---
**Author:** ![Lara\_Agnon](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/lara_agnon/32/377122_2.png) [@Lara\_Agnon](https://forums.eveonline.com/u/Lara_Agnon)\ **Post date:** [June 26, 2021, 8:27am UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/170 "2021-06-26T08:27:31Z")
Is this real, not a fake? ---
**Author:** ![Shipwreck\_Jones](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/shipwreck_jones/32/274382_2.png) [@Shipwreck\_Jones](https://forums.eveonline.com/u/Shipwreck_Jones)\ **Post date:** [June 26, 2021, 8:31am UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/171 "2021-06-26T08:31:26Z")
Apparently it’s real. Both Brisc and Mike (CSM) have said that they have talked to CCP about it, and CCP Swift said on reddit that he was forwarding our concerns to the relevant parties. ---
**Author:** ![Karak\_Terrel](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/karak_terrel/32/373453_2.png) [@Karak\_Terrel](https://forums.eveonline.com/u/Karak_Terrel)\ **Post date:** [June 26, 2021, 11:30am UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/172 "2021-06-26T11:30:52Z")
Was there any reaction from CCP to the player concerns on any channel? I have seen nothing so far, but would not be surprised if I missed it. [Previous page](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303.md?page=6) [Next page](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303.md?page=8)