# This in-game advertisement is shameful, CCP **URL:** \ **Category:** General Discussion\ **Created:** [June 22, 2021, 4:06pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303 "2021-06-22T16:06:13Z")\ **Posts on this page:** 1\ **Showing post:** 150
**Author:** ![Kimsemus](https://sea1.discourse-cdn.com/eveonline/user_avatar/forums.eveonline.com/kimsemus/32/506322_2.png) [@Kimsemus](https://forums.eveonline.com/u/Kimsemus)\ **Post date:** [June 24, 2021, 4:32pm UTC](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303/150 "2021-06-24T16:32:59Z")
This is nonsense. Context matters, first of all. There is a gulf of difference between “hey you have the option to buy plex and sell in game if you want” and contextualizing monetary purchases around someone’s _first_ loss as a brand new player. Your statement about how people acquire battleships/caps etc is equally as nonsensical because PLEXing is absolutely _not_ how most players acquire those ships. A knowledgeable player with minimal skills can daytrip a wormhole and come out with enough to buy a capital. You don’t need a plex/omega to afford them. It’s a ridiculous position to take and frankly if the game were structured that way, it truly should be dead because we’re clearly beyond the pale. --- _[View the full topic](https://forums.eveonline.com/t/this-in-game-advertisement-is-shameful-ccp/317303)._