While any company wants to get the most revenue coming in for the least amount of cost and community volunteers are a common method used to achieve this, poor or unsatisfactory volunteer effort or work may actually cost the business profit by creating more dissatisfied consumers than a payed employee. Volunteers should be applauded for donating their free time, but only when improvement or satisfaction with the consumer’s experience is repeatedly shown. A bad CR volunteer can create more problems than they try to solve.
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