NEWS (r/Eve) "Pearl Abyss puts 'EVE Online' CCP up for sale... Full-scale-sale is underway."

Also, CCP have been advertising EVE a lot since the PA takeover, burning through cash to grow the userbase which would have been a big part of their buyout. The opposite has happened because new users quickly grow disillusioned, especially as the game is markedly different to the adverts.

This failure to grow via Plan A has in turn meant a greater focus on ships skins and milking omega accounts as much as possible, with little in the way of meaningful releases until last year. Their tinkering around the edges has even broken some of the economy, which renders some industrial gameplay unrewarding and drives away players, who are actually crucial to the gameplay experience of other players. Despite that, having hundreds of thousands of active paying accounts means they bring in plenty of money even when the in game pop is lower.

Now CCP have released (or tried to) several spin offs, so I’m sure they had a hand in the new game strategy, but ultimately they seem very much like the second choice to getting EVE where it needs to be. Unfortunately the time passed for CCP to make good on that idea with PA because they largely have catered to people who can never be sated, and in desperation they’ve just thrown some sh*t at the wall to sell the idea of some kind of meaningful future usebase increase to replace Plan A.

Basically CCP have mismanaged it, but their choice to launch two random new games has the air of trying to please PA.

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