I said that the balance was good, but I am just talking in generalities, not specifics.
I see people here saying “don’t let alphas have this but maybe give them that or the other instead”, and I wouldn’t complain about that, either.
- Money comes and goes for some people. A sub isn’t expensive, but it’s not exactly a necessity and that makes it something that some people would let go.
Letting people remain in the game, playing while not subbed, I think makes them more likely to stick around and sub again later.
It certainly attracts more people who, even if they never sub, serve to support the players that do by their mining or whatever, even if they just fly around and serve as target practice from time to time.
Finally, it can help a family or friends play together.
Mom and Dad have subs, but little Steve and Stephanie want to play, too. Alpha accounts let them share the fun without taxing the budget.
Mom and Dad keep their hobby rather than dropping it to find something that the kids can do with them, and the kids become potential future subscribers.
Tom subscribes and wants to get his friend Tina to play, too. An alpha account lets her into the game, and even if she never subs, as long as she remains playing then Tom gets to play with his friend and that improves his enjoyment of the game and he may remain a subscriber for even longer as a result.