This was the company’s decision due to the wasted food, and does not have a legal case that forced them to stop.
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The value in imaginary currency is irrelevant.
CCP is not selling loot boxes.
If you’re that butt hurt over it, delete your accounts.
Is it irrelevant?
Then why does CCP encourage players to spend real money on this ‘imaginary currency’ by adding loot boxes for sales above $10?
I’m not butt hurt, I just think preying on gambling addictions is despicable.
I’m more worried that CCP is raising EVE’s minimum age into an 18+ gambling game, or making EVE illegal in certain countries. Which they do by adding loot boxes.
I don’t think that’s beneficial for any of us.
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Free loot boxes are not going to do this. You really need to point to a legal precedent where adding a free loot box to a sale causes this.
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They’re not free, you’ve got to spend $10 to get one.
Are you saying that when a marketing ad says “buy one get two!” you actually can get one for free? Try asking if you can get just the second free one for free, see how they react!
No, you get two for half price if you buy two at once.
Likewise these loot boxes are bought.
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Except that it is free, so long as you spend $10 in the store. It is different, and is worded that way due to legal reasons. But sure, I’m wrong, CCP’s marketing team is wrong, and everyone else who does this is wrong. Games that have this sort of offer just off the top of my head, Raid: Shadow Legends, Wargaming games (WoT, WoW), Neverwinter, SWTOR, TESO.
Don’t get me wrong, nothing is inherently bad about offering free stuff when you spend money.
The issue is that in this case they’re randomized rewards. This makes it gambling. A loot box.
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And all those games I listed are for lootboxes (or keys for them). Although Raid, SWTOR, Neverwinter, and wargaming is different as they do just outright sell them as well.
Oh no, really? CCP being late and dumb per usual. Right when countries, or the whole EU, starts to crack down on that sort of nonsense is where CCP, the real Internet Explorer, goes “oh, perhaps we should do this”.
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Every argument you’ve made has been debunked, but you still stick to them.
CCP is not selling loot boxes. Unless you can point to an item for sale that is specifically a loot box or to a price increase of items containing the loot box, no one believes that BS.
It is free. Giving a perk for spending a certain amount is neither new or controversial. Brick and mortar stores do it all the time, complete with the contents of the box/bag being unknown until you open it.
Skins are inherently valueless. They can only be applied in game, and you cannot legally redeem them for any real world item. Just because some fool tells you his shiny Pokemon card is worth $500 doesn’t make it worth any more than the cardstock it’s printed on. It is much like the US Dollar in this respect, the value is imaginary.
Lets say that I want to sell you product for 1 million isk. But to entice you to buy it I’ll add a bonus item that costs me 300k. And what I’ll actually do is offer you the combo for 1.5 mil isk and then state that you get the bonus item for free.
Basic marketing techniques. This isn’t difficult to understand.
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Maybe learn about marketing? It’s not a difficult topic.
Loss Leaders are a very real thing in marketing. It’s a product you intentionally price below cost in order to get people to walk in the door and buy other products.
Also, most people aren’t stupid enough to fall for that in a place they regularly shop, but then marketing gimmicks like loss leaders, BOGOs, and merch giveaways are not targeted at regular customers, but are designed to bring new customers into the store. If you shop regularly, you’ll see if the prices go up like you imagine. In this instance, no prices have changed, so your example is total BS.
Where is your proof that this is the case?
20 years of Retail including upper management experience.
They teach this in marketing classes.
That’s not proof that in this situation what you’re proclaiming is a fact.
Thanks for admitting you have no argument.
I don’t argue with children plugging their ears and screaming so they don’t listen to what I have to say.
Welcome to my ignore list, troll.
Your lack of self awareness is astounding. Are you really SURE you have
?
Nope. Arguably, they have even been much worse.
I was going to mention their mobile games like EVE Echoes and Galaxy Conquest and leave it at that. Yeah, they got other games going on, and they’re really not being shy with grabbing your money there.
As I was looking up some similiar crimes, I stumbled upon the “MonocleGate” fiasco. Apparently, at around 2011, they were implementing a new currency into the game called Aurum, and you were going to need it to buy cosmetic clothes with. And there was a Monocle item in there that was estimated to cost roughly 70$ at that time. There were also plans to expand it beyond just visual & decorative items.
They backed off from that after what is described as the “summer of rage”. Players weren’t happy with this.
The takeaway from this is, that too much money and power in untrained hands is going to fry your brain. Really, I mean it. It destroys something in your neurological connections, erases your empathy and replaces creativity and vision with an unhealthy urge to chase material gain. Lootboxes in 2025 is exactly their speed. They are not creative. They are not clever. They just worm their way into positions of power and once the parasite is planted, the personal enrichment at the cost of everyone begins.
Lootboxes, a new cash only currency, pay to win items: no normal person would ever think this is a good idea and really helpful to grow the community of the game. People that decide this can’t see beyond the next 9 seconds (attention span of a goldfish), and they need these 9 seconds to generate them money, and it doesn’t matter if it’s going to permanently destroy the game in the next week because of it.
So, lootboxes aren’t a new transgression by CCP. If anything, it is more curious that they haven’t implemented similiar predatory monetization that they already use in all of their mobile games. This answer doesn’t feel satisfying? I know. Hit me up if you want to make your own game and do it better.
With free regards
-James Fuchs
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