Hello one night I thought of a very simple and strange idea that would be funny to see in the game and maybe even the real merchandise store.
I<3 Jita apparel clothing accessories hats etc.
It would be a funny concept to see the same city merchandise like I <3 NYC I <3 LA etc… in the game and not sure if anyone would really buy that shirt out of game but certainly in the apparel store.
I see jita is getting bigger the 4-4 undock with more features to make it seem like a real “city”
In the past i had ideas of the creating “urban” maps city sprawl of jita metro about 5js around it.
Kind of difficult but interesting the culture and wave of this crazy wall street like place.
Anyways thanks for reading you may hop into the I <3 jita channel though I will post in my bio in game.
Jita stuff. At least they look cool, whereas anyone looking at you wearing the shirt, for example, would neither think the design is cool nor know what the hell Jita is, and it wouldn’t exactly be very promotional for EVE either. It might turn potential players away if they see some dweebs walking around in those shirts or driving around sporting those bumper stickers 
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