You can scam people out of ISK that they earned the hard way as long as it is not for a cause that CCP likes?
" IMPORTANT: CCP regards any scamming attempts surrounding PLEX for GOOD to be morally reprehensible, and any attempts at scamming relating to this program will be met with the harshest and swiftest action at our disposal. If you become aware anyone of attempting a scam related to PLEX for GOOD please notify us at firstname.lastname@example.org"
Explain how this is any worse than any other scam? Without resorting to any argument about the real world, because as we know CCP does not care about the real world as long as it only affects your wallet.