Idea
Expand CCP’s active player base and related revenue stream by re-booting EvE. Set up a mirror server where every existing, past & future player has the option to (re)start playing EvE from ground zero.
2.0 server would have exact same coding and operation as now. Except, existing player database would be wiped whilst retaining their accumlated assets. All hoarded materials, ships and structures would remain, but none able to be accessed or used.
Lore
New Eden, and machine learning has reached apogee. Computer code can now be transmitted over vast distances as stabilized 3-D packets of light. These packets can however transform via quaternary folding. This unexpectedly allows digital viruses to evolve into physical structures that can interact with organic life.
All human and most AI-based populations have now gone, altho remnant Robinson Crusoe populations are suspected to survive within “shielded” locations. Automated machine systems do remain online where fuel reserves allow.
Practicalities
Access to mirror server, plus options to raise revenue, would be limited to, 1) pre-paid subscription of a minimum 6 or 12 months duration, at least for first year, 2) three month limited alpha accounts, after which access would be via subscription-only, 3) free access for paid Tranquility accounts for duration of existing subscription, after which 2.0 is only accessed via separate subscription.
ANYONE playing 2.0 has to start with zero SP and zero ISK. Existing paid account-holders on Tranquility would have initial right to a free account, but with no ability to transfer SP or isk between servers at any time.
All mirrored structures would retain any and all existing fuel reserves. Eventually these will power-down and structures can be destroyed and any contained assets released. However, this destruction can only occur after cleanskin players, with and without prior playing experience, have skilled=up and built appropriate ships.
[It might be reasonable for NPC stations to also be vulnerable, at least in an initial short time frame? However, players would still need to be able to dock someplace. Alternatively, perhaps Concord would not exist, at least for the first six months? The lore would be that it would take the new playerbase that long to accumulate enough taxes to pay for it??]
Marketing
Canvas every past and existing player, giving them all 90 days prior notice of when the EvE re-boot is to go live. Everyone can then launch into the re-boot at same time with, No pre-existing fleets, No pre-existing corporations, No pre-existing gatecamps, No holds barred (especially if Concord needs to be initially re-formed in the first six months?).
Tranquility can stay in perpetuity, with the existing diehards, as now. As for the rest? … a clean slate.