Just imagine an ad which depicting the protagonist describing his fighting experience with images of his combat and ending with him being obliterated by a superior enemy force.
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Without receiving a participation award. 
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Fade to black and we hear āmedical clone activatedā
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Or a short EvE documentary genre āWildlifeā, narrated by sir David Attenborough.
Scene 1 : an asteroid belt with a lone miner.
"Here we see a young miner, barely hatched from the clone bay. He has ventured far away from the safety of his nest, the home station where he was born, into the seemingly empty vastness of outer space. Heās hoping to find some riches among the many asteroids that dot this solar system. Little does he know that he has stumbled into a dangerous part of space, and that his every move is being watched, by human hunters invisible to scanner and probe. They too are out seeking whatever they can grab to make a living, and will kill whatever stands in their way to their next small profit.
etc.
(we all know how this will progress)
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Damn i laughed soo hard 
Thats the way!
ā¦ it is soo unfortunate to see players actually far more creative and successfull to present hash reality of eve online with a spice of humour than ccp .
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Here is the problem:
This discussion has nothing to do with the game but with the individual attitude towards the decision of leaving the game.
Why a CSM asks about this, escapes my imagination as well as the mind of most peeps trying to give their opinion here, I bet.
Hence why we deviate and attempt to answer the type of question that should be asked. In our twisted and out of focus heads, we still idealize the right question: Why are we leaving, why we left, what can be done for those in the processā¦ et-cetera.
No one cares about that. and specially this CSM rep, or at the minimum, he is not bringing that topic here.
The question is why you make a big deal about it? = Why are you bringing this forth so adamantly, that it is making a CSM show up wanting to know?.
No, not bingo!.. TRINGO!
No one cares.
And no one cares to answer: Why shouldnāt anyone voice (in any way) their reasons?
Could it beā¦ because potential new players are indeed diligently checking out what they are getting into?
Numbers donāt lie but they matter in many ways, not ALL ways.
The game is doing great in terms of noobland paradise and its influx of ānewā pilot creationā¦
It takes a great deal for me to understand how a 3 day pilot can establish anything within unknown territory.
Maybe there are not so many ānewā players.
Maybe and finally those numbers are seen as unreal and the true newbies are not coming because when you leave, you make such big dealā¦ and voice it.
Watching an advert is not researching a product.
People who think it is get exactly what they deserve.
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I am pretty sure the talent and creativity is present at ccp to this day. The sense of humor is still there too, but perhaps with less āSchadenfreudeā than before. By the looks and feel of it, they seem to have progressed from a passion project to a more institutionalized shape of company, with more red tape, more meetings, more levels of approval, metrics - and the good and bad that comes with it. It does look like the vision on the game itself (mechanics, balance, difficulty, interaction, freedom) is more or less intact, but the vision on how to position (market) their game seems very one-sided at the moment.
Where though?
You want names 
? Nah.
Companies that have ācreativityā as their resource, what ccp is, can foster or hamper the emergence of novel ideas and room for creativity. Such companies are very tricky to run, needing a sufficiently large pool of creators and idea generators, and a sufficiently small pool of managers and admin, plus the necessary leadership, vision and risk taking (allowing your collaborators to be creative is a jump into the unknown for most āmanagersā). Trust is a big thing, and depending on whoās the most influential, it may not be available to a sufficient degree - but the creators are still there. People make money writing many (and often useless) books on the subject.
No, I want an example of creativity by CCP.
Not sure I understand you, thereās plenty of it. The artists still do a top job, a new ship line like the triglavians is a great addition, the whole storyline of the invasion was cool (except the final part, imo), UI updates (love or hate them) are a product of creativity, new modules, etc, the list of the last two years is quite long, and much of it was the result of team work. But on the subject of attracting new players, via ads and videos, I would pick a different path, for sure. Some of the later videos make me frown, just a bit, because they seem very out of character.
I guess what we find creative differs wildly.
I would usually mean something new or clever or cleverly conceived, not same old hat either repeated over and over or wholesale lifted from somewhere else.
Thatās creativity vs. innovation. But yeah, both come in different levels, true. And thereās the limit of the frame work, the setting of New Eden.
Whut
So stealing a design from Destiny and calling it a Triglavian Battleship isā¦ which? Creativity or innovation?
How do you innovate without creative thought?
Look we arent going to agree on this because you are under the impression CCP has had at least 1 original thought not motivated purely by increasing their income in the lastā¦ decadeā¦ lets say, and Im not.
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Iāll follow @Mike_Azariah 's lead and say Iām a bit of an optimist and a bit of an anarchist. And join in with @Xuxe_Xu when she wrote
And thatās my take on ccp as well, at its core.
You canāt.
Iām not familiar with Destiny. I do know that creative companies use patents and copyrights. So if there is any conflict it will be dealt with in court.
Iām under the impression they were creative in both aspects: game play and company income.
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Nope, not funning you, giving you honest answers the way I see it.
To quote someone: āI donāt know who pissed in your pool today, but it wasnāt meā.
Uh huh sure thing.
You are saying because you dont know what something looks like, the design couldnt possibly have been cribbed because the cribber would be taken to court.
Yeah thats why Pepsi doesnt exist.
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The new skill window is pretty creative, in a āmy 7 year old made a painting of a horseā kind of way.
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